Business Administration: Theory and Practice in Bulgaria

The collective monograph of the Department of Business Administration is dedicated to its 25th Anniversary. At the age of twenty-five people are young, mature, and full of life. They want and they can. They are curious. They are familiar with the world (the world is familiar with them). They have experience (the total professional experience of our collegues is ... many years!)
The glue is the UNIVERSITY SPIRIT - the cult for knowlege and culture of lack of conformity. The presented texts are an indicator for reaserch interests of lecturers and doctoral students in the Department. Their scope is in the research areaas of strategic managment, entrepreneurship, human resource managment, marketing, business incubators, innovations and organizational development, facility managment.